Why This Retail Analytics Company Exists
Retail analytics has become harder, not easier. Despite billions spent on software, many supplier teams still spend their days pulling data, building spreadsheets, and hoping they catch the problem before the buyer does.
We started Zoom Retail Analytics to change that. Our team brings decades of experience in Walmart supplier relationships, Scintilla and Retail Link, supply chain operations, and enterprise analytics. We have seen what helps and what only adds more noise.
The answer is not more dashboards or bigger data warehouses. It is giving you tools that reduce the drag, speed up the analysis, and help you feel more prepared when the questions get urgent. If you want to see what that looks like in practice, explore our solutions.
Brad Tidwell
Co-Founder · Retail & Supply Chain
Brad Tidwell is an operating and value-creation leader with more than 20 years of experience leading supply chain and sales execution teams within major CPG organizations and large retail environments. He has deep experience operating at Walmart scale, building high-functioning teams and processes that turn retail data into operational improvements across inventory, supply chain, and retail execution. Brad holds a BSBA in Finance from Missouri State University and is also a private pilot, where the discipline and situational awareness required in aviation mirror the operational mindset he brings to leadership.
Shan Pesaru
Co-Founder · AI & Platform Strategy
Shan Pesaru is an engineer by training (Georgia Tech) with an MBA from the University of Arkansas, bringing both technical depth and business perspective to retail analytics. With more than 25 years designing software using human-centered design, he specializes in building intuitive analytics platforms and user interfaces that simplify complex retail data interactions. Shan has built analytics tools for the Walmart supplier ecosystem, helping teams move from reports to faster actions and decisions. Shan also is an Advisory Board Chair, Georgia Tech.